12 tips for a 20×20

Last week I presented at the 8th annual Information Science Doctoral Colloquium (iDocQ). The presentation was in the form of a PechaKucha, also known as a “20×20”. These presentations can be quite fun and exciting, especially if you are a confident and experienced communicator. However, if you are neither of those things, the idea of presenting 20 slides for 20 seconds each (for a total of 6 minutes and 40 seconds) might be a bit daunting.

This presentation style seems to be quite popular in the academic world—at least here in the UK. However, there seems to be a lot of confusion over what a 20×20 is (as well as what a 20×20 isn’t). And that’s where this post comes in.

OK, then. What is a 20×20? In the original form, they should be delivered as 20 images, on 20 slides, that each run for 20 seconds.

However, it seems that the image part has been overlooked by many in academia. That means that you see a fair amount of 20×20 slides that are filled with text. Lots and lots of text. Of course, that is not always the presenter’s fault. Often times, the person organising the talks doesn’t know what a 20×20 is meant to be (or has decided that they don’t care) so the only instructions presenters have is that they must have 20 slides over the course of a 6-minute, 40-second talk. Some organisers might insist that the slides automatically forward every 20 seconds, and others might not realise that little rule.

Ideally, 20×20 slides should be image-based no text. However, this can be a bit challenging for academics who are accustomed to developing text-heavy presentations. (But don’t do that. Really. Less is more!) Slides should not have any animation or transitions. Slides should also be set to advance automatically.

But why? It’s because the slides should be there to add visual stimulation to your intellectually stimulating words. They should not require your audience to read and should never include information that is vital to your talk. So, skip the detailed graphs and tables. (A 20×20 talk should be able to be presented without slides and still be just as informative.)

Heck, even for those of us who enjoy presentations, the idea of such a restrictive format can be a challenge. And with my habit of ad-libbing and going on wee rambles about a sub-point, it’s even more of a challenge! But I have learned a few tricks to make 20×20 presentations a bit easier to plan, prepare, and present.

Before you start putting slides together, have a think about what you’re going to say.

  • Prepare your spoken words before you prepare your slides (talk it out and time it as close to 6:40 as possible). Think very clearly about the theme of your presentation and start to build out your presentation. Your talk might be a single, descriptive storyline (Mary had a little lamb) or it might be a series of interconnected points (research questions, methods, findings, and conclusion). Either way, you are sharing a narrative that must flow together with ease.
  • Break your spoken words into 20-second segments (based on ideas or themes) then practice those segments. Think of your talk as sections or chapters and put breaks into the talk as those sections come along. Don’t forget to include pauses in each segment. Those pauses will give you time to breathe whilst your audience has time to process the information you’ve just shared with them.
  • Give each point or idea the time it needs! You can use more than 20 seconds for a point, but all points should fit with multiples of 20 seconds. If you need a full minute to make a point, take a full minute! But give some thought to how you’re delivering those 60 seconds so that you can switch-up the slide image to reflect the point every 20 seconds. For example, if your point is about social networking sites, you might change the image to reflect a different aspect such sites every 20 seconds, as it relates to the point. (You cannot use the same slide twice; each slide must be different.)
  • Make a note of non-vital sentences that can be dropped if you start to fall behind. This will allow you to catch up a bit, even if it takes 2-3 slides to get back in synch. A few seconds’ lag-time is hard to avoid for beginners, but it is better to drop sentences in the middle so that you finish on time. That way, you still have time to deliver your punchy, vital concluding sentences—and maybe even take a theatrical bow!

 

Now that you’ve got your talk ready, you can begin to illustrate it. Yes, this is the point when you can start working on your visuals.

  • Think of your talk as a visual storyboard. What one image illustrates each 20-second segment? If you’re talking about Facebook, there are lots of obvious options. But if you’re talking about something a bit vaguer, this is your chance to get creative and whimsical. For example, if you’re talking about the history of modern beer production, you might use a photo of hops growing on a trestle.
  • Find image inspiration on Google or Flickr. If you don’t know how to illustrate a point, enter some of your keywords into a Google image search to see what comes up. This can help you to see how others visualise your concepts, which might also help you to think more creatively about how you present your work in the future.
  • Mind your copyrights! It is easy to just swipe images from the Internet, but be mindful about copyright infringement. Wherever possible, use works that have a Creative Commons copyright (or get really creative and take photos of your own!). Also, pop a wee copyright attribution on the slide. If done correctly, these do not need to detract from the presentation. (You can see examples of how I’ve done copyright attributions on my SlideShare presentations.)
  • Practice, practice, and practice some more! Ideally, you can do this in front of an audience that will provide you with practical, constructive feedback to help you improve your delivery. But if that is not possible, consider recording yourself so that you can see how well you do. Or, ideally, do both! It can be awkward watching yourself present, but it can also be a great tool for improving your presentation skills.

 

Right. Presentation day is here now, and you should be ready to go. Here are four more tips to get you through the day.

  • Dress for success on presentation day! For me, that means I wear smart, professional clothes and shoes that I am comfortable in. (And never a new stuff. I like to test-run my important clothes!) I realise that some research students present in their every-day clothes (which might be tattered jeans and a t-shirt) and that is considered acceptable in modern society. However, I personally feel that presenting your research is also an opportunity to present yourself to potential future colleagues or employers. So, put on your Sunday best (or similar) and strut your stuff! (Yes, I realise that sounds a bit snobby. Sorry.)
  • Remember your pauses and remember that you have specifically built in drop-sentences that you can ditch if you start to get backed up on your 20-second intervals. If you find that you’ve talked faster than your slide changes, just take a big breath and let the slides catch up to you. And if you’ve talked really fast and need more than one big breath, shrug it off and make a joke (practice those ahead of time, too).
  • Step away from the podium. Unless you need to be near the microphone, step away from the podium and stand where your audience can see you. (But don’t block your slides!) You have practiced this talk. You know your subject. And your slides are all images that will automatically advance every 20 seconds. So there is no need for you to stand by the computer. Be brave; come out and engage with the audience!
  • Have fun! Presentations can be quite stressful, especially if you don’t have much experience. However, 20×20 presentations are an opportunity to have fun whilst challenging yourself in a laid-back atmosphere. It’s quick and punchy, and it can be a chance to show that you can have a sense of humour when things go wrong.

 

During my time as a PhD student, I have relaxed my rigid ways so that I can be more in line with how others present 20x20s. That means that I will sometimes use a bit of text (only a bit!). I have also started to use simple diagrams and paired photos on some slides. However, I have decided that I am going to return to the basics with my next 20×20.

Of course, I will also need to revisit my tips above because, as you can see, I didn’t do any planning or practicing for my last go. It wasn’t horrible, but it wasn’t great. So, if you want to know what a 20×20 looks like when you haven’t prepared, here you go!

Photo credit: Alicja Pawluczuk and iDocQ
Video production and editing credit: Dr Bruce Ryan (no relation)

iWeek in Aberdeen: #iDocQ2017 and #i3RGU

This past week was spent in Aberdeen attending what I like to call “iWeek”. It included a one-day doctoral colloquium (iDocQ) followed by a four-day international conference (i3)—both at Robert Gordon University.

The first day the sixth annual Information Science Doctoral Colloquium (Twitter hashtag: #iDocQ2017), a doctoral colloquium for Scottish PhD students. The annual colloquium is organised by students at Edinburgh Napier University, the University of Strathclyde, the University of Glasgow, and Robert Gordon University.

This year’s iDocQ started off with a series of “One Minute Madness” presentations. The slide template we were given was a bit challenging, but I feel that I managed to make it work for me. (See it here!) The big thing I learned from the quick presentations was that I need to develop a couple new versions of my “elevator pitch”. I am quite good at a layman’s explanation of my research (social media and reputation; people get that!). However, I find it difficult to explain my conceptual framework clearly in a short time span because I have to explain what bibliometrcis and citation practice means. And if I mention altmetrics, it’s even harder! The reality is that I will rarely need to explain that in 60 seconds, but it would be great to find a simple explanation that is true to my research. (Note to self: Sort this out before your viva!!)

After the presentations, we enjoyed a keynote talk by Dr Luke Sloan of Cardiff University. (Via Skype: Technology to the rescue after our speaker’s cancelled flight from Cardiff.) Sloan’s talk was titled “Social Science ‘Lite’? Understanding Who Uses Twitter & What This Can Tell Us About the Social World. It was an interesting look at who uses Twitter and asked questions about how we are able to accurately identify those users. The keynote was very fascinating and I took some great notes that (I hope) will help me as I write up my methods chapter for my thesis. (Which is slowly getting written.)

The rest of the day was spent in a series of workshops and discussions on writing, being adaptable (and accepting rejection), and a Q&A panel. It was a very insightful day, though a bit long for me, leaving me to skip out on the after-event pub session.

The rest of the week was spent at the Information: Interactions and Impact Conference (Twitter hashtag: #i3RGU). This was my second time attending the biennial international conference so I knew to expect great things!

The conference was a great opportunity to connect (and re-connect) with other Information Science academics. I was very pleased with the programme’s offerings as there were several papers that were of great interest to me. I especially found great interest in listening to the methods others are using for their research as I am keen to consider new modes of investigation for my own future work. (Though I must finish that darn PhD first!!)

My contribution to the conference was delivering my paper, “Blurred reputations: Managing professional and private information online”. The paper represents a portion of my PhD work, though rather than addressing a specific research question it shares findings related to one aspect of reputation: the ways in which private and professional lives blur online.

I have been given the opportunity to submit an extended version of the paper for review as a full journal article. I will be working on that article over the next few weeks and hopefully, I will have some good news to share about its acceptance before the end of the year. In the meantime, the slides from my conference presentation are below. (Please get in touch if you have any questions about the presentation or my research as a whole.)

Oh! And as a wee inside joke, I developed a new model to share at the end of my presentation. For those familiar with the contentious topic of “not another [censored] model”, this is a funny thing. Trust me.

Next up in my PhD journey:

Accepted for conference: “Blurred reputations: Managing professional and private information online”

My conference paper, Blurred reputations: Managing professional and private information online, has been accepted for Information: Interactions and Impact Conference (i3) in Aberdeen, Scotland. The paper is co-authored by my PhD supervisors and is based on some of the findings from one of the four research questions being investigated for my doctoral thesis (How do individuals use online information to build and manage their reputations?).

The conference will take place 27-30 June at Robert Gordon University. I will present the paper the morning of the 29th (full programme here). I have 45 minutes (including time for questions) to discuss the paper and share some of the key findings, which I’ve highlighted below.

Blurred reputations: A pre-conference teaser:

The subset of findings to be shared at the conference are concerned with the ways in which private and professional lives blur online. The data analysed is relevant to information behaviours and literacies revealed four primary behaviours deployed by participants. These are: (1) portraying only parts of their personas for different audiences, (2) managing the type of information that is shared on different platforms, (3) managing the means by which they connect with others, and (4) undertaking various levels of self-censorship. For example:

Portrayal of persona parts for different audiences
Showcasing different aspects of a personality or different ‘personas’ is a tactic used to help build or manage professional and private reputations online. Personas may be deployed to minimise the levels of blurring between professional and private lives, with some participants actively and intentionally splitting out parts of their personas to ensure that they were maintaining an acceptable ‘professional’ reputation. This online presentation of personas aligns with Goffman’s seminal work about showcasing different aspects of one’s ‘self’ based on the situation.

Management of different types of information for different platforms
Similarly, participants interviewed for this study noted different information behaviours based on perceived audiences for their social networking sites and their understandings of a platform’s primary use. Whilst these behaviours are similar those related to personas, there is a nuanced difference in how the information shared across different platforms is limited. These behaviours are designed to create or manage a professional ‘reputation’ through the use of intentional strategies for the different types of information and vary based on individuals’ understanding of a platform’s primary purpose. For example, LinkedIn is seen as a professional platform whereas Facebook is seen as ‘private’.

Connections with others
The determination of a platform’s primary use also impacts how participants determine who to connect with. For example, as a professional platform, LinkedIn predominantly a space for professional connections, Facebook is viewed as a largely private networking platform, and Twitter falls somewhere in between. These determinations help to determine who participants will connect with on the different platforms, sometimes as a way of creating a public connection for the express purpose of reputation building. However, decisions on who to connect with on which platform can also be made to keep different groups of contacts away from each other.

Self-censorship
Self-censorship also plays a part in the management of this private/professional blur. These self-censorship behaviours are even more obvious when participants have professional connections on the platform in questions or when a colleague or employer might be able to gain access to the information. Indeed, some types of information might not be shared online in any form (for example, controversial views) whilst other types of information might be shared in a more controlled manner, such as with a subset of friends in a private group (for example, inappropriate photos). This is more important when an individual’s professional reputation is in question.

After the conference, I have the opportunity to submit the full paper for publication in a special issue of the Journal of Librarianship and Information Science. If (when!) it is accepted and published, I will share a link to the publication. In the meantime, you can find a list of my current publications here on my website.